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About Us · Since 2010

Serving global outdoor brands since 2010

We believe outdoor brands deserve more than a supplier. A partner who co-creates, listens, and invests in their success.

OUR STORY
We keep everything under one roof.

We launched FREE SOUL in 2010 with a simple belief: outdoor brands deserve a manufacturer that thinks like they do — creative, agile, and invested in their brand.

We're based in Shengze, Suzhou, China, and we specialize in custom blankets and towels for travel, lifestyle and the outdoors. From fabric R&D to specific products, we keep everything under one roof. No middlemen. No guesswork.

With 15 years of experience, we've worked with brands across Australia, North America, and Europe, helping them turn their ideas into products their customers love.

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Work with FREE SOUL
2010
Founded
50+
Fabrics developed
50+
Brands partnered
Fifteen years of building with outdoor brands.
New fabrics and designs created in-house.
From Australia to North America and Europe.
CAPABILITIES
What Makes Us Different
R&D Capability

Our own R&D team creates new fabrics and designs, then we bring them to you.

Customization

Every detail yours to define. Low MOQ, trial orders welcome.

Quality

In-house lab, full-process checks, and third-party testing available.

Trusted globally

Global certifications are table stakes. We work with brands from Australia to Europe.

Our Recent Stories
Manufacturing
How we make a blanket lighter
From fabric selection to finished pack — the decisions that remove grams.
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READ MORE
Materials
Ocean waste, bottles, plants
What actually performs when you swap in a recycled fibre.
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READ MORE
READ OUR BLOG
Behind the scenes
Inside our lab
How we test every run before it ships to your customers.
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READ MORE
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